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Editing for the Next Generation: The MySpace Form (myspace editing) The goal of a good editor is to make any piece of text appropriate for its audience and form. Books must fit into the expectations of a publishing company in order to fit the expectations of those who buy the books. Magazine articles must fit the style of the magazine including its goals and also its audience’s expectations. Content is certainly important, but voice and specific word choice are also big components of catering to an audience. A scientific magazine should not sound like the latest gossip. Likewise, a glamour magazine should be far from stiff and boring. When it comes to internet editing, even more elements are added to the typical editing criteria. Consider for a moment the different aspects of editing for the MySpace pages. Individual Pages An individual is not required to edit their pages. MySpace editing does often involve self-editing however. A page owner is writing about themselves, introducing themselves to many other people. No doubt that page owner wants to send the right message. Self-definition is very important in order to effectively communicate your intentions with others. That is where MySpace editing comes in. Here again, word choice is very important. Careful use of adjectives and other descriptive words can paint a picture for other visitors to the site. Using generic terms like ‘thing’ and ‘a lot’ will leave a person sounding boring and bland. In addition to self-representation, individual pages really should be edited for appropriate citations. That may sound tedious and so like ninth grade English class, but it is important. Quoting authors and lyricists on your page is an effective way to express your own feelings, but if the words are not your own, you cannot claim them. Plagiarism is wrong. In addition to the ethical issues, you should give credit to the people you quote for other reasons as well. Visitors to your page may really appreciate the words and lyrics that you quote. If you give credit to their author, other people can find more similar words to enjoy. Corporate Pages MySpace editing is useful for individuals, but it also opens up job opportunities. Because of the popularity of MySpace pages, advertisers have naturally started enjoying the benefits of the high traffic. The problem is that many advertisers may not be familiar with the format of MySpace nor the appropriate language to use to reach the audience that is surfing there. A qualified user can use their expertise to help corporations effectively use the pages in order to best reach the audience. A member of that audience can edit for the presentation of content so that it will be the most effective at getting the readers’ attention. If you are one of these qualified users, MySpace editing could lead you to a successful career in all kinds of editing. Use your own page as a resume. If you aren’t interested in the career, you could just have some fun making the most of someone’s use of the pages. You will no doubt be well rewarded for your efforts. MySpace editing can take more than one form. The important thing to remember is that no matter what the format is for writing, correctness is important. Especially when your words are representing you, you will want to be clear and correct in your writing. Giving credit to those people you quote is the correct thing to do ethically, but it is also respectful. Finally, editing for companies without the proper know-how when it comes to internet advertising could be quite profitable. You’ll be more likely to get the job if your own page is effectively and correctly put together.

Web Hosting - Redundancy and Failover Among the more useful innovations in computing, actually invented decades ago, are the twin ideas of redundancy and failover. These fancy words name very common sense concepts. When one computer (or part) fails, switch to another. Doing that seamlessly and quickly versus slowly with disruption defines one difference between good hosting and bad. Network redundancy is the most widely used example. The Internet is just that, an inter-connected set of networks. Between and within networks are paths that make possible page requests, file transfers and data movement from one spot (called a 'node') to the next. If you have two or more paths between a user's computer and the server, one becoming unavailable is not much of a problem. Closing one street is not so bad, if you can drive down another just as easily. Of course, there's the catch: 'just as easily'. When one path fails, the total load (the amount of data requested and by how many within what time frame) doesn't change. Now the same number of 'cars' are using fewer 'roads'. That can lead to traffic jams. A very different, but related, phenomenon occurs when there suddenly become more 'cars', as happens in a massively widespread virus attack, for example. Then, a large number of useless and destructive programs are running around flooding the network. Making the situation worse, at a certain point, parts of the networks may shut down to prevent further spread, producing more 'cars' on now-fewer 'roads'. A related form of redundancy and failover can be carried out with servers, which are in essence the 'end-nodes' of a network path. Servers can fail because of a hard drive failure, motherboard overheating, memory malfunction, operating system bug, web server software overload or any of a hundred other causes. Whatever the cause, when two or more servers are configured so that another can take up the slack from one that's failed, that is redundancy. That is more difficult to achieve than network redundancy, but it is still very common. Not as common as it should be, since many times a failed server is just re-booted or replaced or repaired with another piece of hardware. But, more sophisticated web hosting companies will have such redundancy in place. And that's one lesson for anyone considering which web hosting company may offer superior service over another (similarly priced) company. Look at which company can offer competent assistance when things fail, as they always do sooner or later. One company may have a habit of simply re-booting. Others may have redundant disk arrays. Hardware containing multiple disk drives to which the server has access allows for one or more drives to fail without bringing the system down. The failed drive is replaced and no one but the administrator is even aware there was a problem. Still other companies may have still more sophisticated systems in place. Failover servers that take up the load of a crashed computer, without the end-user seeing anything are possible. In fact, in better installations, they're the norm. When they're in place, the user has at most only to refresh his or her browser and, bingo, everything is fine. The more a web site owner knows about redundancy and failover, the better he or she can understand why things go wrong, and what options are available when they do. That knowledge can lead to better choices for a better web site experience.

Web Hosting - Unix vs Windows-Based Hosting, Which Is Better? An operating system functions largely out of sight, or at least is supposed to. It doesn't matter to non-geeks how a file gets stored, or how memory is used, or how simultaneous processes share the limited resources available on a computer. These are among the basic functions of any operating system. Yet, you can find very passionate supporters - who offer very detailed lists of pros and cons - for every operating system. Why? Because, though the low-level functions of an operating system do their work out of sight, there are many other features that rise to visibility. Sometimes, they do so when they're not supposed to. Weighing the pros and cons objectively could consume a book. But to select a web host operating system, a manageable level of considerations apply. They can be weighed even by those who don't know a processor queue from a pool cue. Learning Curves For most web site owners, administering the site/server is just overhead. It's not something they take pleasure in doing and they have plenty of other things to worry about. Many wouldn't know how and have no interest in learning (rightly so, given their priorities). Consequently, ease of administration is paramount for such people. Whether a Unix-based site (usually Linux these days) is easier to administer than Windows depends on your current skill set and the type of tools and level of access the web hosting company provides. But in general Linux is more difficult to install and maintain than Windows and the learning curve is steeper. FTP and Control Panels Often, you don't have to care. For many, the operating system is fairly transparent. FTP file transfers to get a new web page up to a Windows server are very much like they are to a Linux-based site. The user/administrator simply doesn't see what's behind the curtain. Many companies provide other utilities that completely mask any awareness of the operating system underneath. When that's the case, the web site owner has no reason to care, until or unless they need or want to go 'inside the black box'. Performance Performance issues can be relevant in selecting which operating system host type to choose. But for the most part, that aspect is outside the web site owner's control. Overall performance can be good or bad on either system, depending on many factors that the publisher will rarely see. The issue is a wash, as far as tipping the scales is concerned. What is more likely to be seen by a web site owner, at some point in their (and their site's) development is the database product that can be used to store information. Databases Microsoft SQL Server is relatively simple to use, yet extremely powerful and can deliver great performance. But it doesn't run on Linux. At least, not without special software to emulate Windows, which usually kills performance. On the other hand, with a bit of time invested, MySQL isn't significantly more difficult to learn than MS SQL Server and there are many free installations. Cost may well outweigh other considerations for most on this issue. Programming Languages Last, but not least, there are differences in programming languages that can be (or at least typically are) used on Windows vs Unix. If you have programmers who are skilled in Visual Basic, ASP and other Microsoft technologies, then a Windows-based host will be your preferred choice. For Perl and PHP programmers, Linux is the more common platform of choice. No single factor can push you to one versus the other operating system. And, in the long run, it isn't the primary consideration, unless you just enjoy playing with operating systems.